Attention Therapists, Counselors, Psychologists, Social Workers, and Healers

You Take Care of Your Clients, but Who Is Taking Care of You and Your Private Practice?

They didn't teach about business in grad school. It's no wonder we are the worst paid graduate degrees. There is a better way, and that better way leads to better clinical outcomes, better income, and more time for life.

Bootcamp enrollment is now CLOSED until Fall!

To Get Early Access to Business School Bootcamp for Therapists Join the Interest List Today!

Join the Interest List Today!

Your Work Should Be Transformational to Your Clients AND TO YOU

Therapist working on a laptop

You didn't sign up to spend your days bogged down in paperwork, haggling with clients and insurance companies about money, or living paycheck to paycheck. Nor did you think that sustaining a successful practice and finally having a decent paycheck would mean working crazy hours and never getting real time to rest and recharge.

Your work is needed. Your work is powerful.

You (and your employees) are the product being sold. You need to take care and value yourself in the way you'd care for a child or a priceless artifact. There is only one you, and you are SO needed on this planet.

Here Is the Truth About Creating a Sustainable, Successful Private Practice:

Until you fully step into your role as the business owner, get crystal clear with your vision, and develop an implementable plan, your private practice won’t thrive and you won't find the ease that you need to sustain your passion long-term. And, worse, your client outcomes will suffer. 

Don’t worry, we get it. We are therapists. We've helped thousands of therapists who:

  • Started a practice and actually have a ton of clients, but still can’t make the dream of a full-time living from private practice a reality. You didn’t do this for the money, but come on... you can’t live without a retirement fund forever.  
  • Had a successful solo practice and expanded into a group practice. Now you are feeling stretched thin and wondering if there are better ways to operate that don't take so much of you.
  • Finished grad school and have realized that they didn’t teach ANYTHING about running a practice. You’re filled with knowledge on how to heal, but no way to share it with those who need it most. 
  • Have been constantly stressed out and it’s greatly affecting therapy work. It's hard to help clients achieve awesome "ah ha!" moments when you’re exhausted and watching the clock throughout every session.  
  • Don’t feel confident they're making the right choices when it comes to the practice. You've tried doing a bunch of research, or have even taken a few business courses, but they don't seem to apply to YOU. You still feel sooo lost!  
  • Are tired of doing this alone and want to have more FUN being a business owner. You are ready and willing to do the work and dig down deepbut you want to do it in an environment that inspires and delights you!

Imagine a world where you don't have to worry and stress...

  • You have a business that fully sustains you. You have a great work/life balance, the freedom to do the clinical work you love, time for creative work and passion projects, and your business runs like a well-oiled machine.
  • You have a schedule full (or as full as you want) of clients for you and any employees you have. You're helping people daily and you feel like you're finally fulfilling your purpose! 
  • You are part of a huge network of like-minded therapists! This elite, active group of amazing people have your back and push you forward! (And let you vent when you need to.)
  • You give your clients the best care imaginable. Because your practice is running so smoothly, you have more time and mental energy to devote to what you truly love: helping your clients. 
  • You consider yourself successful. Whether that means you've hit a financial target or achieved the ever-elusive work/life balance, you are living the life YOU want to live. Yoga at 11 am, anyone?
  • You feel confident! You have a solid plan for your practice and all the skills to execute it with ease. No more second-guessing your choices or spending hours on research. You got this!

"Worth the investment! It is hard work but you will come out with an MBA in building a healthy life and therapy business." - Donna


What Is Business School Bootcamp For Therapists?

Business School Bootcamp is a year-long, super-powerful, online business training system + community that helps therapists (like you) learn EVERYTHING you need to know about running a successful private practice focused on serving clients and getting amazing outcomes in the real world. (You know, all the stuff you wish they had taught you in grad school!)

The Business School Bootcamp program is developed around the way that therapists just like you make the best progress possible. It is the perfect mix of concise teaching on what works, coaching, a built-in community, personal accountability, and time to pause, reflect, and then take a deeper dive into making more progress!  

Unlike generic business coaches, we are therapists ourselves, and have run our own successful practices! Everything we teach is specifically geared toward therapists, social workers, coaches, and other healing professionals. From how to structure a specifically therapy-centric business model to the legal nitty-gritty, you learn everything you NEED to know and nothing more.  

Because, seriously, who has time to learn stuff they don’t need? Not therapists, that’s for sure!

So how does all of this deep change happen? We break the mold that says that you are supposed to learn everything you need to be a great business owner, a great private practice therapist, a great marketer, a great employer in a few weeks or months. This is a lifetime program that will create BIG change in a short period of time (if you allow it to).

AND, there is time to continue to learn, grow, develop, and share your triumphs inside of an amazing community from around the world!

Who Are We?

Hey! Kelly + Miranda here. We’re two therapists who have built successful, low-stress, highly passionate cash-pay private practices. Miranda even created her practice during the recession, and Kelly built hers in an area supersaturated with therapists. Now we are passionate about helping other therapists, all over the world, do the EXACT. SAME. THING.  


Well, we got into therapy because we liked helping people, but we struggled to find reliable information to help build our practices. There were trainings out there, but they were either outdated or not applicable to us. It felt like this content was one-size-fits-all. (And we know how well one-size-fits-all shirts tend to look!)

Business School Bootcamp for Therapists began because we know, firsthand, that getting the business side of your practice on track will make you an even better therapist. We spent years putting our souls into this program, compiling the most useful information, and creating fool-proof procedures to help you succeed.  

We believe deeply in the work you're doing and want to help you do it even better (and with less stress and struggle.) We coach not for the money but because we truly feel called to do this work.  

We love to have fun and laugh and try not to take life too seriously. What we truly love about our work is helping therapists like you fulfill their purpose, be the best clinician they can be, and change the lives of each client they reach. (It makes us misty-eyed.)

  • You help me find my strengths, develop them, and flesh them out and you definitely give more in education, availability, knowledge, and ethical practices than the cost to us."  
  • Working with you [two] is an effective and deep combination of "You are good enough" and "Get S*** Done!" I feel like you hold my hand when I am too scared to step on the field...but still walk me to it and then cheer while I win the gameby myself." 
  • Working with either of you for even an hour is like taking a hundred hours of coursework/experience and condensing it into a manageable, doable bite! ❤️"  

How is This Different From ALL The Other Courses?

When we started developing online courses for therapists back in 2008, there was very little out there for therapists. Your options included a teleconference, getting a book down at the local Border's Bookstore, or asking a friend. We started developing the course that WE wanted, needed, searched for, and couldn't find. We both spent our hard-earned money on resources that were okay but didn't even remotely cover all the moving parts and pieces of running a successful practice. 

We wanted something different, and we know you do, too.

You want ALL the information you need at your fingertips when you need it, as you need it. You want something that is both big picture planning and nitty-gritty implementing. You want something that meets you where you are at, prepares you for the future, and that lets you know what the future options are to explore and prepare for. You want coaches you can trust, who know their stuff from top to bottom, and colleagues that are kind-hearted that you can connect with, so you have COMMUNITY and CONNECTION as you go through this beautiful journey of aligning your life and your business. 

We have over 200 training videos + over 400 lessons.

No, we don't expect you to watch all of those trainings. We will show you how to pick and choose what your unique business needs when you need it. But know this: whatever might change in the future, you have unlimited access to everything you need to run a successful and happy private practice, whether it is solo or a group, in a rural area or a city, or whether you are a generalist or a super-niched practice.

You need a system that works AND that can be tailored to your unique needs TODAY and can support you if things change in a year (or five) from now

You will get instant access to our entire library of information and one-of-a-kind business planning strategy and approach that is uniquely tailored to you and your practice vision, while also getting LIVE support during our working session and individual feedback from Kelly + Miranda, including reviewing your marketing language for your website, website page reviews, branding reviews, and any and all other questions you ask during the two-week live working sessions. Yes, you read that right: unlimited questions for two weeks at a time, twice a year!

Don't you wish developing your perfect business plan was EASIER?

When you enroll, you will get access to a resource that financial planners and business owners from outside of the therapy world are BEGGING to get access to as part of your enrollment. We have a one-of-a-kind premier business planning tool that will blow your mind, and make the process of choosing your fee, hiring, and budgeting make SO much more sense!

Business School Bootcamp Case Studies:
What Does This Program Do for Therapists Around the World?

People make a LOT of promises about what their course, product, or service will do. But, how do you actually get clarity about what service is right for you among the wealth of available resources?

We survey our community regularly and really care about their outcomes they inform the changes and updates that we make to improve our course. Many of them have been so kind and have asked to share their story. They share not to "sell" Bootcamp but because the stories they watched from other Bootcampers gave them hope and confidence that they could have the kind of practice that they truly desired.

Listen to a few case studies below. Or click here to listen to case studies that match your current stage whether you are already successful, starting from scratch, a group practice, or somewhere in between.

Can Business School Bootcamp for Therapists help during the pandemic?

We get it. This is a stressful time and there is a lot of fear being thrown around. But guess what? You CAN be successful right now. Listen to real therapists share how their practices have and have not been impacted by the economic upheaval, and how Business School Bootcamp made their continued success possible.

Can Bootcamp help me if I have a GROUP PRACTICE (or want to start one)?

The Harpers from Florida went from an insurance-based solo practice to a private pay-based group practice. Yolanda and Shamon joined us from their private pay group counseling practice in Florida to share their growth story. They grew from a private practice that was taking over life on nights and weekends to one that has boundaries, a clear vision, and is successful and sustainable. 


Harper from ZynnyMe on Vimeo.

Can Bootcamp help someone who is already SUCCESSFUL in private pay practice?

Dr. Gary in Los Angeles said, "Clinically I feel rejuvenated!" He was a successful therapist who was already private pay and full, looking to see what was next. He was stunned by everything that Bootcamp had to offer to help make his business even more successful. 

Can Bootcamp help me start a private practice FROM SCRATCH?

Charlotte from Kentucky started from scratch at 61 years old and was completely full in less than a year using the Bootcamp system. She created a sacred space and practice that fit her needs, which included a barn with horses! "Bootcamp gave me so much connection and support."  She was newly licensed and created a private pay practice that met her unique practice vision.

What Exactly Will I Learn About Creating a Successful, Sustainable Private Practice?

A better question would be "what won't I learn?" but we'll answer the first one.

You will learn EVERYTHING there is to know about growing, launching, or revamping a happy, impactful, sustainable private practice (solo AND group)!

MODULE 1: Clarify Your Marketing Vision

Create a Solid Business You LOVE and That Will Sustain and Delight You Long-Term

A successful business starts with YOU! Before you get to the "fun stuff," you MUST get clear on who you are as a therapist, the lifestyle you want to build, and your values moving forward! This is the foundation for your future.  

  • Overcome the self-limiting blocks that are causing you to sabotage your own success. 
  • Discover your identity as a therapist and clearly define your values. This will impact your marketing, service offerings, AND the kind of clients you want to attract! 
  • Identify your strengths and discover how to best utilize them in your practice. Running this business will be easy when you maximize the skills you already possess!  
  • When you complete this module, you'll be confident, aware of the negative business beliefs that you need to watch for, and able to verbalize your business and clinical vision.

MODULE 2: How to Grow With Less Effort

Save Your Time & Energy For Your Clients & Your Life!

This part isn't sexy, but it's SUPER important. Once you lock down your processes and procedures, you'll run your biz with less stress and more freedom! Extra time for your clients and more chill time for you? WIN!  

  • Avoid answering the same questions constantly by creating/updating your informed consents and policies. 
  • Automate the heck out of your schedule process.
  • Leave the tedious tasks to the robots! 
  • Integrate your amazing outcomes into your process
  • Use outcome work to not only inform your clinical work but your business processes as a whole.
Private Practice Policies

MODULE 3: Make Time for Marketing (and Life!)

Automate, Outsource, and Eliminate, So You LOVE Your Business and

Have More Time for LIFE!

Learn how to organize your practice in a way that maximizes your time, energy, and profits! Feel confident you’re doing what you need and ONLY what you need to keep things running.  

  • Learn how to manage and maximize your time while still providing the BEST service possible. 
  • Explore how paperless practices can eliminate headaches, save money, and help the environment. No more clunky filing systems for you!
  • Outsource. Outsource. Outsource. Keep doing what you’re best at (helping clients) and let someone else handle the rest.

MODULE 4: Business Planning AKA What Marketing Can't Fix

Answer Questions, Fill in the Blanks, and FINALLY Have a Plan That Makes SENSE!

We know hearing the word "business plan" might spin you into a whirlpool of anxiety. But we make this SO EASY. We provide options so you can ‘choose the adventure' that's right for your practice. No cookie-cutter plans here, just proven processes and activities to uncover the plan that makes sense for you, your personality, your strengths, and your life!  

  • Research and develop a profitable niche for your private practice. (Based on the values we discovered in Module #1.)
  • Discover how to analyze your current situation and fold your strengths into the plan. Why fight what’s already working?  
  • Get the nuts and bolts of the business plan together, and we'll show you how to implement it across your biz.
  • Calculate the fees, payroll, and take-home pays to make your life and business flow with ease.

MODULE 5: Your Marketing Message That Compels Clients To Schedule Finally WRITTEN!

Write Compelling Message After Compelling Message That Get Clients Calling!

Discover who your ideal client is and how to reach them. This isn't just about learning online marketing tools or more traditional offline techniques; it's also about expressing your most genuine self in your messaging. This way the clients you can best help will find you with ease!  

  • Take the research and activities from the first four modules and use them to create a passionate message to the clients that you are meant to serve, and that they are relieved to find. 
  • Get clear on your niche and specialties and get clarity on what to market to right now, and what you might market in the future.  
  • Create a stellar message that resonates with your ideal client. One that you’ll love and will allow you to connect deeply with future clients!
  • Post your messages during working sessions and get feedback, tweaks, and rewrites from Kelly & Miranda to put their expert copywriting skills to work for you and your practice!

MODULE 6: Creating A Website That Gets Seen and Gets Clients Booking!

Let's Build, Tweak, or Revamp Your Website and Create a Plan for the FIRST Page of Google!

Whether you have a website you LOVE, no website at all, or a website that you aren't sure is doing what it's supposed to do, we will take you step-by-step through the process of taking it to the next level. You do NOT have to be a website expert to be successful in private practice, but you do need to know your stuff so you can do it efficiently.  

  • Learn what you need to include in your website to best speak to your ideal clients, so they are excited and ready to schedule on the first call. 
  • Learn how understanding your clients can make the search engine optimization (SEO) process much easier. 
  • Learn easy SEO strategies that work better than hiring an "SEO expert" and will save you a lot of money and get your website found faster. 
  • Learn about branding, DIY website design, and when and how to outsource design (hint: do NOT hire a website person to design your website if you don't have a website written yet!) 
  • Don't have ANY website or hate your website? Our program takes you click by click through the whole creation process so it can get FOUND!
Best Websites for Therapists

MODULE 7: An Ongoing Marketing Plan That Works!

Know What to Do Weekly and Monthly to Grow Your Practice Without Burning Out!

Develop a clear marketing strategy that works for you, your strengths, your personality, and your ideal clients! (And maybe even have some FUN doing it!)  

  • Create a quarterly marketing plan that meets your clients where they ALREADY are. 
  • Finalize a marketing plan that meets in the middle between how you best communicate and how your client receives information.  
  • Create a balanced plan of offline and online strategies, and learn what you can automate and outsource and what only YOU can do!
  • Know what to do on a daily, weekly, and monthly basis to reach your goals, how to track what is working, and how to make tweaks along the way to create a strategy that leaves you time to do what you really love!
  • Get access to all the social media options and trainings to use to carry out your marketing plan. We have specialized trainings for Facebook, Instagram, LinkedIn, Pinterest, and more!

MODULE 8: What's Working? Analyzing My Marketing Progress

Plan for the Future, Get Creative, and Explore Beyond the Couch and

Multiple Streams of Income

Since running a business is a life-long adventure, we help provide the tools to plan for the future and conquer any challenges down the road. We'll help you get into the flow of your biz for the LONG TERM. This is a marathon, not a sprint!

  • Develop an ongoing plan and strategy to keep your business flowing and running on an ongoing basis.
  • Start dreaming and brainstorming about creative and unique ways to expand your practice beyond the couch.
  • Learn how to crush it with analytics, taking all the data you've been tracking to make better business decisions.


All of your questions about private practice ANSWERED. Get the right information at the RIGHT time!

You have your practice running like clockwork, and then something happens. Maybe someone shares a blog about HIPAA compliance, or you add in a receptionist or a new clinician suddenly you have a dozen (or six dozen) questions that you need answers to right now.

You post a question in a Facebook group, but you get random answers you have to sort through and aren't sure who you can trust: Enter the Private Practice Playbook AND our private community.

  • Every question you can think of has more than likely been asked by the 1200+ therapists that came before you, and we've developed EXPERT answers, lessons, and step-by-step guides that you can access 24/7 (barring a random technical snafu). 
  • No more trying to sort through random advice; find out WHY certain things work and certain things don't!
  • You have support and encouragement from other successful therapists in private practice to go even deeper with, whenever you need it in our one-of-a-kind community of awesome, kind therapists! These are therapists who have learned about business and likely have the same mindset and similar values to you!
Private Practice Help

What if I Need a Little (or a Lot of) Handholding?

This is one of the reasons people LOVE Bootcamp!

LIVE Working Sessions (with expert support and guidance from Kelly + Miranda)

You don't just need great lessons and a great community, you need accountability and real HELP while growing your dream practice. We get it and we LOVE to provide it!

Work at your own sustainable pace, and then dig in WITH US twice a year during live online working sessions!

Twice a year we schedule 14-day Working Sessions where we come together virtually to dig into your private practice. We will ask you to carve out 2-4 hours a day during these working sessions and be accountable to dig down deep and IMPLEMENT.

Wait... what time do those 2-4 hours happen? How does this intensive working session actually work? We practice what is called a reverse classroom. That means that you will watch video lessons at whatever time of day or night works for you and your schedule. Then, you bring your questions into the classroom to get expert guidance and responses from your coaches (and some support and encouragement from the awesome community!) A reverse classroom allows you to tailor the program to go at your unique pace. Whether that means pausing and rewinding a video, or watching them at double-speed, we can keep up with you!

LIVE SUPPORT - Between the two of us, we are there to answer questions 8 hours a day for 14 days straight! Ask questions as they come up and get all the guidance you need for the entire two weeks of our LIVE working sessions! When is the last time you had space to ask every question you had and get every question answered in an in-person workshop? (Did you answer never? That's right. Never.) We can provide a quick written response, point you to a training and video response we've already completed on that subject, or give you a custom video response. Those video responses could include things like us reviewing a page on your own website or showing you how to figure out how many people are searching for therapy in YOUR area. Our goal is to keep you supported with rock-solid direction as quickly as possible so you can get the most impact from the time you are spending on your business.

FOUR LIVE Q&A WEBINARS - On top of the amazing live support, we will also host FOUR 90-minute webinars throughout the two-week working sessions. This will give you a chance to dive deeper as we discuss your questions LIVE, and you'll benefit from hearing questions from your classmates and discover answers to questions you didn't even know you had! You can submit questions in advance, and all calls are recorded if you can't attend. You can grab the dates and times of the Live Q & As, Optional Live Focus Sessions, and any Bonus live training sessions we have here.

We find the balance between bringing the community together, giving you unparalleled response times and support, and making sure you aren't spending day after day for 14 days in Zoom calls.

AND THERE'S SO MUCH MORE! Seriously... there is a reason that people rave about Bootcamp and how it transformed their lives and their practice.

Lifetime Support and Community (you didn't even know you needed)!

FREE LIFETIME ACCESS - You’ll have lifetime access to ALL the Bootcamp materials, the community, the updates, and you’ll even be free to join live Q &A webinars in future LIVE working sessions! (We run live working sessions twice a year for two weeks at a time... so this is 4 weeks of FREE coaching every year!)  

Why Lifetime Access?

  • It takes TIME to absorb and process this much information. The truth is, while you will make BIG changes during the two-week, LIVE portion of the Bootcamp, you will probably not complete all the material. We provide the most comprehensive resource available, which has taken us over a decade to create and organize, so you might need extra time to fully apply it all to your practice. 
  • We want you to have continued access to support and information as you grow your business and dive even deeper into your therapy practices. The need for a community never disappears! Plus, there's the benefit of past alumni asking more complex questions as they move along in their practice.
  • How much has social media and online marketing changed in the last three years? Or even six months? We will keep you up to date as we constantly adjust and improve our program!

AN ACTIVE COMMUNITY - This is the main reason we are so happy with the kind of people who join Bootcamp. We want to make sure our community is filled with amazing, encouraging, like-minded therapists who are there to support each other and give constructive feedback with kindness. We make sure everyone plays nice on this playground, and if you violate this safe space, you're out!


When Does All of This Magic Happen?

Here Is the Schedule at a Glance for the 2021 Business School Bootcamp Cohort

Jump Into the Program at Your Own Pace

Get started as soon as you enroll in this program. You get instant access to all of the award-winning material to go at your own pace. We will teach you the quick, hands-on techniques to get clients in, while you implement longer-time strategies that you can eventually set and forget as your practice is established. 

4 Weeks of BONUS Q&A Sessions for NEW Bootcampers

Things are changing REALLY rapidly right now. You need clear direction and a solid foundation that is going to serve your business now and in the future. Join together with the Bootcamp community each week to dig into ways to pivot and respond but still keep your clinical center and your financial security (March 22nd, March 29th, March 31st, April 12th, and April 19th from 12-1pm PDT)!

Two-Week Spring Working Session: April 11th-23rd 2021

Two weeks of support like you've never had, and the direction you need as you dig into your business. Includes 30- minute Focus Sessions on Sundays through Wednesdays at 8:00am PDT, 90-minute Q & A Calls on Fridays at 9:30 am PDT & 2:o0 pm PDT, AND unlimited Q & A daily with personalized responses, coaching, website reviews, marketing message reviews, etc. from Kelly and Miranda.

Implementation Time

Start implementing the plan you developed in your first working session, gather the data, be accountable to the support network you've created, and then come back to dive even deeper!

Two-Week Fall Working Session: October 11th-22nd 2021

Two weeks of support like you've never had, and the direction you need as you dig into your business. Includes 30- minute Focus Sessions on Sundays through Wednesdays at 8:00am PDT, 90-minute Q & A Calls on Fridays at 9:30 am PDT & 2:o0 pm PDT, AND unlimited Q & A daily with personalized responses, coaching, website reviews, marketing message reviews, etc. from Kelly and Miranda.

Lifetime Access

After your first year, you get to come back EVERY year, get access to all updated materials, and participate in all future working sessions.

So... How Much

is Lifetime Access to Business School Bootcamp?

Take impactful action to grow, streamline, or launch your practice so that you can have the life and the work that inspires you long-term AND be paid well for it.

Investment for Lifetime Access to

Business School Bootcamp for Therapists

Save $300 



With just one payment (USD), you are good to go for the entire lifetime Bootcamp experience!
All live working sessions, masterminds, social media & marketing updates, live Q&As and more included for life!


Save $50  


$550 x 4

With four monthly payments (USD), you are good to go for the entire lifetime Bootcamp experience!
All live working sessions, masterminds, social media & marketing updates, live Q&As and more included for life!

Full Price 


$375 x 6

With six monthly payments (USD), you are good to go for the entire lifetime Bootcamp experience!
All live working sessions, masterminds, social media & marketing updates, live Q&As and more included for life!

Here is what some of our past attendees are saying!

We have literally HUNDREDS of reviews and testimonials, so you'll see different ones pop up every time you visit this page!


Bootcamp F.A.Q.'s

Do You Cover [Fill in the Blank]?

Is the question about the business of private practice? Yep. We cover it. Is it about how to integrate your business and clinical work to make sure your business aligns clinically? Yep, we cover it.

Is it out of our scope talking about taxes, financial planning, legal structure, or employment law? Those are examples of topics where we brought in someone for an exclusive Q&A, or to provide an entire training on that topic for our Bootcampers, and you can watch the recording anytime and anywhere!

Are There Additional Costs?

Beyond the basic costs of running a business: website, phone, practice management system, etc. You will NOT need to invest hundreds or thousands of dollars to be successful in your business and grow your private practice.

We are bootstrappers at our core. We don't see the value of investing a lot of money or going into debt to build a business. We also have seen a LOT of therapists taken advantage of who outsourced activities that they didn't understand and ended up feeling very frustrated with the outcome. We will teach you what you need to know so that you can save money or avoid costs at every possible juncture. You will also learn when and how to outsource to ensure you get real return on investment for anyone that you hire to help you in your business.

You will NOT be asked or encouraged to build your practice by investing hundreds or thousands of dollars in Facebook ads, Google ads, etc. In fact, we will show you how to advertise everywhere for FREE, and how to ensure that your marketing is leading to new clients before you spend a dime on advertising.

Can I See Everything That You Cover in Bootcamp?

Of course. We are constantly adding to Bootcamp as issues arise (like 2020's CARES Act and payroll protection program). But here is a quick video that scrolls through what is covered in Bootcamp. You won't need everything you see right this moment, but you will be happy it is there for you when you do need it!

Why Do People RAVE About Bootcamp?

Our program will always be about more than just money or a number of clients.

We have developed a program that interweaves the financial and business side of your practice with the clinical perspective. We teach you client-centered and relational marketing techniques that tap into your innate skill at empathizing and caring because at the end of the day you want a business that generates income for you and positive outcomes for your clients.

We help you understand how taking some time to understand your finances and make a business plan will let you be the best possible clinician for your clients. You deserve to have a profitable practice. Clients deserve to have a confident, passionate therapist. The Business School Bootcamp is for therapists who want to feel more confident, inspired, organized, and accountable for running an inspired, effective, profitable private practice.   

Where and When Does Bootcamp Happen?

Business School Bootcamp is WORLDWIDE. You can access your modules from anywhere with internet, at any time. The schedule for the working sessions is above. Click here to view the schedule. We have worked with clinicians all over the world in big cities and small rural areas. We have success stories from the USA, Canada, Australia, UK, Ireland, Netherlands, and the countries keep coming in.

What if I Need a Longer Program?

This is a year-long program that you can repeat each year. In the Fall and Spring, we run live working sessions for 2- week periods. We thought long and hard about the timing of our program. What we have found in our longer-term programs (8 weeks or more) is that often people start off with LOTS of energy and then fall off and get distracted. We have tested shorter and longer programs and 2-week working sessions are the sweet spot for a program like this one! We know what works after all this time doing it. ;)

The intensive nature of Bootcamp is powerful. We want people to see a shift in their mindset and their business knowledge right away! That doesn't mean Bootcamp "ends" after a live working session or after your first year. Our businesses are a lifetime journey, and you have lifetime access to come back and get your questions answered at EVERY SINGLE LIVE WORKING SESSION!

How Do I Get Started?

Registration for the next Bootcamp will happen in the Fall, and if you are on the interest list you will be the first to know when the cart opens. (We've sold out NINE TIMES so far!) Once you register, you can start the program immediately at your own pace.

How Much Time Will it Take?

Creating a solid business foundation will save you SO much time, energy, money, and heartache! There are two types of time we ask you to set aside:

  • Weekly: We ask you to put aside 2-4 hours per week to work on your business. Each time you sit down, you'll be able to easily follow our simple roadmap of lessons that transform learning into action and make it clear how to implement changes in your business.
  • Twice a Year During 14-day Working Sessions: We ask you to carve out 2-4 hours a day for learning and taking action in your business. You will be getting your questions answered and receiving lots of support in getting your business right where you want it to be.
  • We will also be asking you to schedule certain tasks on your calendar in the future and to hold those times sacred. Having a thriving business doesn’t need to overtake your life, but it is something you need to give time and attention to just like your relationships!

What if I Don't Have That Much Time?

We have had Bootcampers like Mallory and Tabitha that started out working with us when they had 3-4 jobs and were working CRAZY hours. They joined so that they could get out of that old dynamic. So, they used our program at their own pace initially to start the habit of carving out time. They developed an action plan to build their private practices while they dropped one job at a time until they were full-time in private practice.

Sometimes that meant that they went at a slower pace they could only listen to the videos during their commutes, or they could only do an hour a day during a working session. But they kept up with one of our mantras of "progress, not perfection." They practiced self-compassion and avoided comparing themselves to others who had more time. Sometimes it meant scheduling some vacation days during the Working Sessions to give them some breathing room. They found what worked for them.

And guess what? Before they knew it, they were in full-time private practice.

What if I Have a LOT of Time?

Sometimes you need to build a private practice FAST because you've been laid off, your job is ending in the future, your hours have been cut, or you are burnt out to a crisp and cannot keep doing what you've been doing. Bootcamp will show up for you and pace with you so that you can get things implemented and streamlined ASAP. If you do have LOTS of available time, we recommend limiting yourself to no more than 6 hours a day to avoid burnout, but this program will allow you to go at your own pace!

Will This Really Help My Practice?

Every situation is different. The amount of internal and external change needed to get to the practice of your dreams depends on many factors. We try to share stories from therapists where change was immediate, as well as those where things took a bit longer.

We can't make any guarantees, except that if you do nothing, things WILL stay the same (or sometimes get worse). And, we promise that with each working session, we'll work together to help you get clarity on what needs to shift and change so you can reach your goals as quickly and efficiently as possible.

How Often Is Bootcamp Held?

We hold Live Working Sessions twice a year in the Spring and Fall for our lifetime Bootcampers!

What Is Lifetime Access?

For as long as we offer the program, you get access to everything including updated materials, all live working sessions, Q&A with Kelly + Miranda, and more! You get to ask unlimited questions twice a year, get updates on all future materials and will be able to access the material year-round.

Do You Offer Refunds?

We do not provide a refund for this course after the first 7 days. You will have instant access to all the materials. If you go through this course thoroughly and it doesn't work for you, we want to know so we can work with you to make this a success. We answer every question that is asked during the live working session, provide individualized responses to website reviews, marketing copy reviews, and so much more. 

This is also a HIGHLY interactive program and event. Would you sign up for a conference, not attend, and then ask for a refund 3 months after the event happened? Probably not. We are here for you and will take you where you need to go. Trust us to show up and hold you accountable to your business goals!

Wait, Is There Time With Kelly & Miranda?

Absolutely! Besides making sure that our training is spot-on doing exactly what you need any time you log on- 365 days a year- we are involved with you throughout the year. Four Weeks of Live Working Sessions with unlimited Q&As plus 4 (or more) live scheduled Q&A calls, lots of daily "lives" answering questions via video, and we answer your questions daily during the live sessions in written format and even record live screenshare answers! We are there to provide the support you need through the entire process!

Why Video Training?

We believe information without implementation doesn’t make change. Too many times in live trainings people have great ideas and great intentions to implement when they get home. But, they get busy. Or, they get home, and something that sounded “easy” is actually incredibly confusing and overwhelming!

Click-by-click videos are focused on showing you exactly how to do what we are asking of you! And, our supportive private community allows you to post questions and get answers immediately. We also know that logistically getting even 10 therapists anywhere at the same time can be a nightmare!

So, video training allows you to do the bulk of the work at the time of day that works within your life. We also break down our daily training into manageable little bite-sized pieces to make it easy to reference in the future and to help you break up the work into small chunks!

Finally, we want you to be learning skills that you can practice on an ongoing basis. Learning a new skill or habit often takes a few times before it becomes second nature. Having videos you can re-watch any time you need to is the best way to help you become confident in your new business and technical skills.

How Much Personal Attention Will I Get?

No worrying about “waiting your turn” to ask a question. In an online environment, you can post all of your questions, as you have them! And, during live working sessions that happen 4 weeks a year, we will answer every single question that you ask! That includes helping you tweak or rewrite your website, giving you feedback on webpages, and holding you accountable to your marketing plan.

Is Business School Bootcamp for Therapists a Good Investment?

Here's a video with a little excerpt of Business School Bootcamp alumni sharing their stories and their advice for other therapists in private practice about the value of Bootcamp. They were once reading through all of this information and wondering if it was worth the risk, too.

The leap into Bootcamp completely changed their lives, and they aren't shy about telling others how valuable it is.

Do You Have More Bootcamp Success Stories?

We wish we could convey how many success stories we have in our vault. We've been doing this for a LONG time. We have hundreds of stories out there in various forms: video interviews, testimonials, and written blogs. Click here to see additional success stories we've featured on our blog from fabulous Business School Bootcamp alumni. We LOVE to celebrate their success and the way they are showing up for their communities!

What If I Am Not In The United States?

Case Studies of Practices From Around The World

Wasn't Sure the Bootcamp Magic Would Work in Ireland

Karina in Dublin, IR came to us to help with an additional stream of income. She was pretty sure that psychotherapy and psychoanalysis in Ireland just weren't valued the way it is in the United States. Despite her fears, she followed the Bootcamp formula, transformed her practice, and began charging a fair fee with confidence. She has now expanded into a group practice with her husband, had two children, and continued her success.

Topics covered include: Overcoming fear, finding your fee, expanding into group practice.

Developing a Sustainable Group Practice in Canada

Kris in Canada: came to us with a group practice that didn't have a strong foundation. They were all seeing a lot of clients, but the culture, hiring practices, and processes needed an entire overhaul. She was able to rebuild a strong foundation, create a culture and processes that really work, and make a great income while getting her life balance back in order. Thanks to Bootcamp, she's been able to put away 6 figures of profits into savings alone.

Topics include: Building a sustainable group practice, finding life balance, charging the right fee.

Starting From Scratch in Australia

Matthew in Melbourne attended our free Masterclass with just a vision of a private practice he wanted to build. He made a plan and enrolled in Business School Bootcamp for Therapists. From there he started to lay his foundation for the practice and specialty that he really wanted. Six weeks after opening he was completely full with 16 clients a week who primarily found him through Google Searches from the website he wrote using Business School Bootcamp for Therapists.

Topics include: Growing from scratch, SEO, finding your niche.

But I just need a marketing plan!

I don't need the entire Bootcamp!

Here is the truth: No matter how great your marketing is, if you have money blocks, lack a business plan, and don't have rock-solid processes, then your income, and clinical outcomes will suffer.

(Oh, and by the way, all of our modules build on each other, so during Modules 1-5, you are working on marketing in bite-size pieces all along the way!)

Time to Make a Decision!

Is this what you need right now? If it is, don’t put it off. Get started and feel the relief that comes from stepping into taking action in your business! Are there other questions that we haven't covered? Email us at so we can make sure you have all the information you need to make an informed decision. 



Can Bootcamp Really Help ALL KINDS of practices?

Click below for video case studies tailored to your needs

I'm a group practice owner

Business School Bootcamp Case Studies:

Launching From Scratch

Starting From (Almost) Scratch to a Full Practice in Under 18 Months

Lauran from Orlando, FL went from a newly licensed, overworked, burnt out therapist with two sliding scale clients to almost full in less than 14 months. After the last year, she has had several 5-figure months and FILLED her practice!

Topics covered include: Newly licensed, starting from scratch, private pay practice.

Starting From Scratch and Full Within a Year With a Unique Practice

Charlotte from Kentucky started Bootcamp at 61 years old in 2015. Through Bootcamp, she created a sacred space and practice that fit her needs, including a barn with horses! She said, "Bootcamp gave me so much connection and support."  

Topics covered include: Newly licensed, starting from scratch, private pay practice.

Graduated, and At Capacity 6 Months After Starting My Private Practice

Mollie from Charlotte, NC graduated in May of 2017 ready to start helping clients and was at capacity 6 months later after embracing her niche and opening the practice that she built through Bootcamp.

Topics covered include: New therapist, niche, building confidence, marketing, private pay

New Practice Full Within 6 Months: "Take a Leap of Faith and Invest in Yourself"

Hilary from North Carolina started her private practice to have more time with her kids. She enrolled in Bootcamp in April 2018 during the middle of a move, opened her doors in October 2018, and had her first client within two weeks! By March 2019 she was full with all private pay all thanks to the foundation that Bootcamp gave her. 

Topics covered include: Starting from scratch, mom, niche, perfect day, perfect schedule.

Pre-licensed Therapist: Doubled My Caseload and Tripled My Income

Joanne from San Jose, CA went from working in an agency and sitting in a windowless cubicle to having a powerful "aha" moment. After watching the private practice vision training, she knew she needed to join Bootcamp and throughout that process she created HER perfect practice.

Topics covered include: Pre-licensed private practice, rule-breaker

Started From Scratch and Built and Grew a Practice That Served Her Life

Kimberly from El Dorado Hills joined our Bootcamp in Spring of 2015 as she was starting out in private practice. Now, she uses the skills, insight, and tools she learned from Bootcamp to grow through every crazy thing that life throws her way (including motherhood)!

Topics covered include: Moving practice, maternity leave, full in 6 months in a new city.

Building a Sustainable Practice in the Midst of a Pandemic

Peggy in San Mateo, CA came into private practice as a second career and decided to start at what many would consider the worst time, July 2020. Instead of being intimidated by all the change, she embraced it and created a practice that worked for her and expanded her ideas of what her dream private practice could look like!

Topics covered include: growing from scratch, referrals, perfect day, learning at your own pace.

Business School Bootcamp Case Studies:

Established But Need to Grow

From Side Hustle Practice to First 5-Figure Month in FIVE Months

Sara in Long Beach, CA started Bootcamp in March of 2018 with a private practice side hustle while she was working a full-time job. In August of 2018, she had her first 5 figure month. Through Bootcamp, she has been able to clarify her niche, expand into a group practice, and be solid financially so she can give back to the community she serves.

Topics covered include: Expanding into group, finding confidence, finding your niche.

Amazing, Instant Support Made All the Difference in Connecting the Dots

Melissa in St. George, UT transitioned 90% of her clients to telehealth since the start of the pandemic using a web-based service, charges her fee with confidence and attracts clients that put a smile on her face. She said this about Bootcamp, "Kelly and Miranda take their commitments seriously and follow-through on their promise of responsiveness, individualized feedback, and community."

Topics include: Transitioning to telehealth, finding balance, community support.

From a "shizzle" show practice to one serving ideal clients

Kayce in Wake Forest, NC was spending money on the wrong things, was unsure of her niche, and had an ineffective marketing plan that took more work. After joining Bootcamp she found the confidence to transition from taking every insurance plan to being primarily private pay. 

Topics covered include: Niche, transitioning from an insurance based practice, community support.

Already built a successful practice, moved, and had to start over

Josie in Salt Lake City tried to do what she'd done before to build her practice, and found that it wasn't working in a new state where she didn't know anyone. She went from 8-10 clients to being completely full and having a waitlist after doing Bootcamp.  

Topics covered include: Moving, restarting a practice, niche, retirement, death, mom of twins

From a small practice to a full schedule of cash-pay clients that she loves!

Elizabeth in Annapolis, MD was unsure about her fee and felt guilty charging more before she joined Bootcamp. Since joining the community, she has been able to raise her rates and bring in more ideal clients. She's had her first-ever 5 figure month thanks to the guidance of Bootcamp and is on track to double her income going forward!

Topics include: Overcoming fear, finding your fee, finding your niche.

From sitting and "hoping" in a part-time practice to a full practice

Nyshia of VictorVille, CA was sitting in her office doing good work with clients but wasn't sure how to help them find her before she joined Bootcamp. Now she is growing quickly and has left her other job to go full-time into private practice. Now she has a group practice that she build sustainably through Bootcamp.

Topics covered include: Niche, Transitioning from part-time to full-time, leaving your job, faith based niches

Bootcamp Gave Me the Knowledge, Support, and Confidence to Not Give Up On Myself

Megan in Ada County, ID knows what she needs to charge, is getting a steady client base, and no longer sees clients late into the evening. Her schedule is so much better because Bootcamp taught her how to set boundaries. She recently took an unplanned day off and didn’t freak out about lost $$ because it was built into her business plan. She's seeing the clients she wants to see and isn't worried about saying no to something that doesn’t fit her business. She's also started collaborative notes!

Topics include: Setting boundaries, work-life balance, setting the right fee.

From a hobby practice and working under a group practice to owning a group

Erika in Miami, FL won an entry to Bootcamp and shared how it changed her life and moved her business from a tax savings to a real income. She used all of the resources in Bootcamp to grow her business to the point that she needed to expand and now she has a THRIVING group practice.

Topics covered include: Psychologist, testing, transitioning from contract labor to self-employed.

From struggling in a prelicensed private practice to full of private pay clients

Nam from San Diego had a practice that was like a "bad boyfriend" and after joining Bootcamp transitioned it into a healthy relationship that meets her needs and feeds her soul! 

Topics covered include: pre-licensed private practice, private pay practice, business planning. 

Business School Bootcamp Case Studies:

Successful and Beyond the Couch

In Successful Practice for Over 30 Years: Clinically I Feel Rejuvenated!

Dr. Gary in Los Angeles is a successful therapist who was already private pay and full and looking to see what was next. He joined Bootcamp and was utterly stunned and amazed at the wealth of information and how much he just didn't know he didn't know.

Topics covered include: Successful practice, private pay practice

Already Had a Full, Successful Practice, and Was Ready to Leave Panels

Beth in Jacksonville, FL joined BSB in October 2016 and earned back all the money she invested in Bootcamp within a month with the script for how to handle client calls from module one. Bootcamp helped show her how she could get off of panels and create a sustainable private-pay practice.

Topics covered include: Leaving insurance panels, niche, private pay practices, brainspotting, coaching.  

Beyond the Couch: Services Beyond 1:1 Psychotherapy

Nicol in Murietta, CA realized she was running a business after she joined Bootcamp. She said, "You take from it what you need, and you can keep coming back. I am grateful because I need it all the time." Bootcamp has had her back through every shift and unique change that she wanted to make to her practice and made it attainable.

Topics covered include: Beyond the couch, passive income, non-profit, out of the box practice

Business School Bootcamp Case Studies:

Group Practices

From a Small 2-person Group Practice to 13 Clinicians and Growing

Sherry from Riverside, CA went from a small two-person group to a powerhouse group practice. Bootcamp greatly impacted the growth and foundation of her group practice and made it possible for her to not only grow, but grow sustainably. 

Topics covered include: Group practice, niche, marketing, business planning

Already Built a Successful Practice, Moved, and Had to Start Over

Kari Ann Wethersfield, CT got clear on her identity as a helper, a manager, and a group practice owner. Bootcamp helped her get clear on her goals and got her life and work in balance again so she could grow with confidence. 

Topics covered include: Group practice, addiction counselor, niche development, feeling anxious

From an Insurance-based Solo Practice to a Private Pay Based Group Practice

Harpers from Florida (Yolanda and Shamon) had a private practice that was taking over their lives and exhausting them whenever they tried to grow. After joining Bootcamp and going through the program they've transformed it to one that has boundaries, a clear vision, and is successfully sustainable. 

Topics covered include: Insurance-based practice, leaving insurance panels, group practice, successful beyond the couch, partnerships


Harper from ZynnyMe on Vimeo.

From a Successful Solo Practice to a Stressless Group Practice

Robyn from Laguna Hills, CA avoided group practice out of fear of how much work it would take only to find it was easier than she thought once she got started with Bootcamp's guidance and trainings. The Ultimate Private Practice Dashboard helped break things down so she could confidently grow (and understand the numbers behind it)!

Topics covered include: Niched group practice, steps to hiring, group practice, planning. 

A Diverse Psychology Group Practice in Miami: Why She Aims for a Slow Burn

Erika from Miami, FL had a group practice that was struggling after a bad hire and joined Bootcamp to figure out what it took to really create a sustainable group practice that made sense for her business needs. She implemented the Bootcamp process and is able to plan more effectively for any change or shift.

Topics covered include: Group practice, niche, marketing, business planning

Expanded Into a Group: But No More Money Was Coming Home

Tiffany from Pennsylvania expanded to a group practice without running the numbers first and joined Bootcamp to "Mary Poppins" her group practice. She doubled her income after aligning her processes and fees so that she could earn what her time is worth!

Topics covered include: Group practice, business planning, group culture

Shifted from Solo Practice to Full Private Pay Group Practice

Tabitha in Wake Forest, NC shared her story of shifting from a solo practice with a waitlist to a full private pay group practice. She shared her insight on developing a niche and solid referral sources, as well as how to balance giving back to the community through work with local churches and non-profits. 

Topics covered include: Group practice, business planning, group culture, abundance mindset.

This Seems Like the Worst Time To Enroll In A Program!

Right now during a pandemic is a scary time to make a decision, we get it. We both started our cash-pay private practices during the Great Recession, and we had a LOT of reasons (and people) telling us it wasn't possible.

And then, when we were successful, those same people came asking for advice or expressing their frustration that they'd not made a change. We have consistently surveyed our Bootcampers and asked them, "When do you wish you had done Bootcamp?" What do they say? I wish I'd known all of this from the beginning. I think they should start teaching all of this in graduate school!

But right now, more than ever, you need guidance and support to make sure your business is rock-solid. And not because doom and gloom are around the corner, but because people need us MORE than ever. And, you are going to need a private practice that can sustain and take care of you and your family. This is not just your calling, this is your profession and your livelihood. It is okay to be supported by the work that you do with clients.

I'm Ready, But My Partner, Spouse, or Family Member Isn't So Sure.

Rebecca's spouse was NOT on board with Bootcamp and thought it was WAY too much

She built her practice from the ground up using Business School Bootcamp for Therapists and now has expanded into a small group practice and is looking to a second location.

Her husband now says he'd go back and support that sign-up for Bootcamp a thousand times over!

When you are sure, it will help them to be sure!

Explore the case studies, explore your own process. Only you know what trainings you need to make your business viable and impactful. Your partner needs you to have a successful business and to come home with energy for them and your life together.

What if I am an introvert, burnt out, queer, or just don't feel like I fit in the box?

Worked for free for years and built the life and stability she needs to help people deeply

Marca suffered from burnout before they even got licensed. They went from the lowest point to finding the support they needed to create a life that really meets their needs. Marginalization impacted their private practice journey as a queer person from the tribal community. In Bootcamp they found a diverse and welcoming environment where they could grow and create a business that would be sustainable for years to come.

Bootcamp impacted her as an Introvert and Immigrant

Ibi (I-Bee) used to hide and feel sick when she talked about her fee and she was fearful of sharing her picture on her website as a woman of color. Bootcamp helped her tap into her Introvert superpowers and find ways of connecting that felt GOOD and helped her create a practice that really meets her needs. Now she feels confident and safe to share her picture on her website and has a full practice.

Was foreign-trained, came to the US, and reclaimed her professional identity

Polina was in Denver, CO going through a divorce and feeling lost, alone, and unsure. Bootcamp changed her life. She wasn't sure at the time how she would come up with the money for Bootcamp, but is so grateful she made it happen. The community and connecting with another foreign-trained Bootcamper made her feel like she belonged and while she wasn't a "perfect student" she STILL found success.

Now she attracts clients that are perfect for her and that fully resonate with the marketing message she wrote via Bootcamp. She is usually almost full and working on finding balance and implementing processes to get to that "full" place.

Need MORE Testimonials?

Now it is just getting silly... but ok...

Did those stories seal the deal?