Get the training, support, and guidance you need to create the heart-centered practice that supports your clients and gives you the kind of career (and life!) you want!
What is Business School for Therapists by zynnyme?
Business School by zynnyme is a one-year, interactive, video-based training program that teaches smart, effective, and life-giving marketing, business, and clinical strategies for practice owners who want an income that supports their life while making an impact on their clients.
Whether you're brand-new to private practice or already established and ready to grow, it's designed to turn your business into a sustainable, purpose-driven space where your soul is nourished, you solidify your financial future, and you change lives -- all while being self-employed.
How does Business School for Therapists work?
You don’t need to guess your way through private practice. Business School provides a proven, step-by-step roadmap built around 8 Core Benchmarks - so you know exactly what to focus on and when. No fluff, no overwhelm, just real progress toward a sustainable, profitable practice.
All the training happens online inside a private, Business Schoolers-only classroom that’s accessible anytime, on any device. This lets you learn at your own pace, wherever you are.
Plus, when you join, you get more than just course content - you get a full year of live support through the BST Inner Circle. That means Weekly Office Hours with expert coaches, Monthly Group Coaching, Weekly Co-Working, and facilitator-led Support & Networking Groups with dedicated spaces for BIPOC, queer, and neurodivergent therapists. Plus, LIVE Community Orientations to keep you on track and Quarterly Sprints - four weeks of structured, focused support to help you work on your business (not just in it),
It’s everything you need to stop spinning your wheels and build a practice that truly supports your life.
Is Business School for Therapists right for me?
If you want to improve your clinical outcomes, income, and quality of life, this program is for you.
Our members fit into one of these four categories:
PRE-LICENSED & READY
You're not licensed yet, but you know that agency and nonprofit life isn't what you want out of your career.
JUST STARTING OUT
You're a new practice owner but don't really know what to do next and how to reach your full potential.
BUILDING & GROWING
You're already in practice, but you're struggling with your time, income, or client base and need support.
READY TO EXPAND
You're already doing well in practice, but it's about time for your business to grow even more or expand into a group.
Can I see some reviews from alumni?
Absolutely! Check out the latest Business Schooler reviews below:
Meet Your Mentors: Why Learn From Us?
💡 We’ve been where you are. And we built Business School for Therapists to be the resource we wish we had.
We’re Kelly & Miranda, licensed therapists, business coaches, and the co-founders of ZynnyMe. No we aren't married except in business!
Since 2010, we’ve helped over 2,000 therapists build burnout-proof, profitable private practices. But before that? We built our own successful cash-pay private practices—during a recession.
🚀 We didn’t rely on low-paying insurance.
🚀 We didn’t burn out working 50+ hours a week.
🚀 We built thriving businesses that supported our lives—and we’ve helped thousands of therapists do the same.
💡 You don’t need another “marketing course.” You need a step-by-step plan, expert coaching, and real support to build a business that actually works.
That’s why we created Business School for Therapists.
Get on the Business School Interest List Today!
We’ll send details customized to your practice stage—whether you’re just starting out, stuck and struggling to get full, full but unfulfilled and ready for more, or a group practice owner ready for structure and support.
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